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Women's Workforce Readiness Initiative

In partnership with PepsiCo's Frito-Lay North America and Dallas College, the Women’s Workforce Readiness Initiative provides real opportunity for women in Dallas and is part of Frito-Lay’s Southern Dallas Thrives program.

The Women's Workforce Readiness Initiative is a program providing 550 Dallas-area women with the necessary social support and technical and soft-skills training needed to secure employment in high-growth industries such as Advanced Manufacturing and Logistics, Sales and Marketing, Food and Hospitality Management, and others. 

The Women’s Workforce Readiness Initiative includes:

  • Social support: Women in the program will receive access to housing, transportation, and childcare, as well as food/nutrition support.

  • Soft-skills training: The program will provide life skills training to take place at CitySquare, including financial coaching, networking, resume development, interview preparation, and recommendations for a work-environment wardrobe.

  • Technical-skills training: Training will include tracks from Dallas College to take place at CitySquare and nearby Dallas College campuses that will lead to real career paths – such as Advanced Manufacturing and Logistics, Sales and Marketing, Food and Hospitality Management, and others.

Interested in learning more?


Program Goals

Nearly one in three adults live in poverty in Southern Dallas. Many residents are unemployed or underemployed and the jobs available often do not pay a living wage. Women, in particular, are significantly impacted and have difficulties in accessing the workforce. More than one in 10 single mothers are unemployed and lack access to childcare which is necessary to qualify for more than 42,000 unfilled area jobs.

Through the Women’s Workforce Readiness Initiative, up to 550 women will be placed in jobs in Dallas in high-growth, food system industries over the course of three years. At the program’s end, Southern Dallas Thrives will exceed its original goal to provide 200 mothers with job skills to enter the workforce by 75 percent.

About Southern Dallas Thrives

This program is the latest progress point for Southern Dallas Thrives, an initiative created in partnership with United Way of Metropolitan Dallas, The PepsiCo Foundation and Frito-Lay North America, which advances outcomes for students Pre-K-12, increases food access, and supports women entering and advancing in the workforce.

If you have questions, please email wfe@citysquare.org or call 214-449-0354.

Women living in the greater Dallas area are welcome to apply.



Funding and Program Partners